Blog tagged as Mental Accounting

The ABCs of Behavioral Biases: L-O

12/18/2020 09:00 AM By Mike Halper, CFP®, MPAS®, SE-AWMA®, CDAA, CBDA - Comment(s)
The ABCs of Behavioral Biases: L-O
There are so many investment-impacting behavioral biases, we could probably identify at least one for nearly every letter in the alphabet. Today, we’ll continue with the most significant ones by looking at: loss aversion, mental accounting, outcome bias, and overconfidence.

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